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Could Love Letters Have Their Place in Real Estate?

By Dan Sowden

Buying a property is one of the most emotional decisions we’ll ever make and often comes in conjunction with a blossoming relationship, marriage or even the arrival of a new bundle of joy.

I was interested to meet a newly-wed couple last week whom had been fervently looking in the local market for some time without any success. Although they did concede that there is plenty on the market right now, the homes available were simply not what they were after. Specific in their requirements, the couple had taken the time to walk the streets of the area they wished to purchase in.

After pounding the pavement they finally found onehome that they both loved the appearance of, but unfortunately it was missing one element; the all important ‘for-sale’ sign adorning the lawn. So where to from here for this instant love affair? The couple wrote a heartfelt letter to the owner asking that they think of them should they consider selling their property!

Most sellers in the current market recognise that to sell today, they are needing to adjust their expectations on value to meet the market. Sowhy not meet the market with a buyer that you actually like and one that ‘loves your home’.

From a negotiation point of view, this is a very good move by the buyer as some sellers simply will not sell their property to a particular buyer for a particular reason. I guess if you are going to take less for your home, you may as well take less from someone you like!

The downside for us in real estate is that thesetransactions normally take place without our involvement. However, sometimes in the perfect world, when you fall in love at first sight, this is the best outcome. Romance and real estate, what a combination!

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